It Pays to Switch

January, 2023

It pays to switch agents - sellers who change agents have a greater chance of selling
The likelihood that a seller will find a buyer increases by 34% when they switch agents, according to recent research.
If the seller fails to find a buyer, switching agents is more likely to result in a sale than reducing the price.


change estate agent

A new study finds that property vendors who don't sell after two months should try another agent. An instruction generation firm has found that 34% of sellers who change agents succeed in closing the deal.
The data also shows sellers who switch estate agents achieve over 12% more on their sale than those who just reduced the asking price. We are seeing the same trend.
Getting new instructions takes time and money, so why or how can you protect your investment?
Price is the most important factor here. An agent who overvalued the property to get the sale instructions or a vendor with unrealistic expectations may have failed to sell the property despite a full-blown marketing campaign.
In both cases, agents can control the situation. Unfortunately, both are extremely common scenarios. During the initial 12-week sole agency agreement, the agent should get the vendor the best price possible, and in a buoyant market, they may well exceed the price. They can support their value during the valuation based on that.

Norwich Estate agents

Unfortunately, there is also the opposite end of the spectrum, where some agents simply fail to deliver on their commitments.

  • Poor marketing strategy 
  • Substandard Photography
  • No online presence on social media 
  • Do not utilize well-known portals 
  • There are no video or virtual tours.

Another potential flaw is that they do not keep clients informed of what is going on.
At Arlington Park Estate and Lettings Agency, we have a proven track record of selling properties where another agent has failed to do so. Most recently, we reached a sale agreement on a Norwich property four weeks after it hit the market. The property had previously been listed with another agent for 7 months, who struggled to sell it despite lowering the price to below market value. We sold it in a lot less time and for more money!
Is it time for you to change? Is your agent failing to deliver what you expected? Did they use a smartphone to take pictures of your property? Throughout the process, are you kept informed? Arlington Park is here to support you, whatever the reason.
Get in touch with us right away for a casual, obligation-free conversation.

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